BRANDING PACKAGES
Everything you need to launch or refresh your brand, in one simple package!
Effective branding doesn’t need to cost the earth, but investing in your vision is what’s going to set you apart from your competitors.
My branding packages are designed for individuals, start-ups, and small-to-medium-sized businesses looking for an impactful, cohesive, and well-thought-out visual identity.
With two customisable packages to choose from, there’s something for everyone!
Key Elements
DISCOVERY
DISCOVERY CALL
BRAND QUESTIONNAIRE
DEFINITION
BRAND STRATEGY (purpose, personality & positioning)
VISUAL IDENTITY
2-3 x INITIAL CREATIVE CONCEPTS (including logo designs)
BRAND GUIDELINES (PDF document)
BRAND TOOLKIT (everything you need to implement your new branding going forwards, including your logo files, colour palette, fonts, icons/patterns/illustrations, etc.)
APPLICATION
2 x BUSINESS STATIONERY / PRINTED MARKETING DESIGNS (e.g. business card, letterhead, sticker sheet, leaflet, brochure, flyer, postcard, price list, menu design, etc.)
DIGITAL MARKETING / SOCIAL MEDIA ASSETS (e.g. profile image, Instagram Highlight icons, launch posts, templates, etc.)
Investment:
From £2,500*
*Payment plans available
Timeline:
4-8 week turnaround
Branding Package
Branding + Website Package
Key Elements:
DISCOVERY
DEFINITION
VISUAL IDENTITY
APPLICATION
(includes everything from the branding package)
WEBSITE DESIGN
Custom Squarespace website design with up to 5 x mobile-responsive pages, social media integration & basic on-site SEO
Investment:
From £5,000*
*Payment plans available
Timeline:
8-12 week turnaround
Add-Ons & Extras
Below are some additional elements we can easily add to your branding package. Once we’ve discussed what you might need, I’ll put together a custom quote for you.
-
Need some additional business stationery designs? No problem – just me know and I can revise the package to include some extras.
Please enquire for more information and pricing.
-
Almost every business requires some kind of editorial or print design – from printed materials such as brochures, flyers, postcards, price lists, and menus, to digital communications such as PDFs, presentations, e-books, and reports.
Please enquire for more information and pricing.
-
For product-based businesses, branding and packaging go hand in hand. Once we’ve created your new identity, we can use it to produce beautiful packaging designs that your customers won’t be able to resist!
Please enquire for more information and pricing.
-
From store/office signage, to banner designs, illustrated maps, and painted murals, I can help you create an unforgettable in-person brand experience for your customers.
Please enquire for more information and pricing.
-
My Custom Squarespace Website Design service takes the hassle out of web design while ensuring consistent brand application. It’s the perfect solution for individuals, start-ups, and small-to-medium-sized service-based businesses who require a new digital home.
Investment starts at £2,500* for a custom website including up to 5 beautifully styled, mobile-responsive pages.
Please enquire to discuss your website requirements. I’ll then put together a custom proposal and quote.
*Payment plans available. Please note, pricing does not include domain or website hosting fees (pay monthly or yearly).
-
Need a little help creating content for your social media channels? Or someone to manage them on your behalf?
From one-off content creation services to comprehensive social media management packages, I can help implement your new branding and elevate your social media presence on Instagram and/or Facebook.
Please enquire for more information and pricing.
Branding Process
Your branding is everything. You can have the best business in the world, but without a unique and memorable brand that reflects who you are and what you have to offer, you’ll have a tough time reaching and connecting with potential customers.
Starting with your brand strategy, we’ll uncover what makes your business special, before creating an impactful and cohesive visual identity that resonates with your target audience and helps you achieve your goals.
-
Effective branding requires an in-depth understanding of your audience and competitors. Together, we’ll uncover what sets your brand apart from others, in order to define your brand’s:
PURPOSE (what you do and why you do it);
PERSONALITY (values and tone of voice); and
POSITIONING (audience and competitors)
I’ll then use this insight to develop an effective strategy that positions your brand competitively and helps you connect with your target audience.
-
Once we’ve defined your brand strategy, the next step is to create a visual identity that effectively communicates the right messages to your target audience.
This includes everything from your logo and colour palette, to typography (fonts), imagery/illustration style, and other visual assets.
I’ll then put together a ‘brand toolkit’ containing all the elements you’ll need to create branded content, along with a brand guidelines document to ensure the consistent application of your new branding going forwards.
-
With an effective brand strategy and visual identity in place, we can now begin crafting branded communications for your business.
Whether you require business stationery, packaging designs, printed and/or digital marketing materials, social media templates, or even a new website, I’ll ensure your branding is applied consistently across every touchpoint.
Not quite what you’re looking for?
Don’t worry! These packages are just for guidance – once we’ve discussed your needs, we’ll build a custom package that’s 100% right for you and your business.