Good Guys Bakehouse

Brand Illustration

Illustrations for Good Guys Bakehouse – makers of ‘seriously snackable’ baked goods.

Good Guys Bakehouse was founded by a small group of snacking aficionados, who realised that making the best tasting, low-calorie, savoury snacks wasn’t about what you take out, but what you bake in.

I was initially commissioned by Trade Design to create some illustrations for the brand’s product packaging.

Since then, I’ve continued to work directly with Good Guys Bakehouse in a freelance capacity to produce additional illustrations, packaging designs, internal documents, and marketing materials for the brand.

Branding, packaging, and creative direction by Trade Design.

“Emma initially created some illustrations for our product packaging which have been a key part of our brand’s success. Since then, she’s produced further designs, illustrations, and marketing materials for us which have really helped contribute to the growth of our business. Emma is professional, reliable, quick to respond, and always happy to help out with our requests. Would highly recommend her!”

Steve Monk, Founder of Good Guys Bakehouse